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Archive for the ‘Society’ Category
I Know I’m Attractive – But I Just Don’t Know Who I Am Attractive To

I Know I’m Attractive – But I Just Don’t Know Who I Am Attractive To

I remember when I first started going bald, my second stepfather (who happens to be bald) assured me that it was perfectly OK because, he said, “Women still love you.” I didn’t know what he meant and I never thought of myself as being particularly attractive in any sense of the word. Despite wanting to be known as the... 

Branding and Positioning

Branding and Positioning

It takes years to build a brand and for it to be recognised. A political party’s image, logo, values and what it stands for need to be marketed and sold to potential voters, brand recognitions and royalty warrant followers. PAP & WP are established brands with a history and elected members with recognised personas and... 

Will the Leader of the Opposition get real answers in Parliament?

Will the Leader of the Opposition get real answers in Parliament?

Emeritus Senior Minister Goh Chok Tong has called the formal appointment of Workers’ Party chief Pritam Singh as Leader of the Opposition a “very significant move.” The significance can come in different ways. Having live broadcasts of parliamentary proceedings would be a significant move to usher in the appointment of... 



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