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Podcasts didn't decide GE2025Podcasts didn't decide GE2025 I refer to the CNA’s Commentary: Podcasts didn't decide GE2025, but they changed how Singaporeans engage with politics (May 9). The 2025 General Election has several features/characteristics that deserve our attention, discussion and reflection: In today era, technological revolution, innovation and advancement...

GE2025: Stunning victory for PAPGE2025: Stunning victory for PAP I refer to the CNA’s report, “GE2025: Stunning victory for PAP, winning 87 of 97 seats with higher national vote share in PM Wong's first electoral test” (May 4). GE2025 has clearly delivered the following key messages/notes from the vast majority of voters: The Workers’ Party (WP) has done a fantastic good...

This is not a game of cardsThis is not a game of cards I can appreciate parties wanting to hold their cards close to their chest, but the smoke and mirrors games on nominations day, the shuffling of the DPM from a seat he had openly been declared to be defending, and other ministers shuffling constituencies leaves one feeling the PAP thinks it is playing a game of cards. Constituency...

Is a Parliament full of PAP MPs really better for Singaporeans?Is a Parliament full of PAP MPs really better for Singaporeans? I refer to The Online Citizen GE2025 news report, “Lee Hsien Yang: Is a Parliament full of PAP MPs really better for Singaporeans?” - (April 14), and “The Straits Times’ report, “GE2025: Singaporeans will go to the polls on May 3, Nomination Day on April 23” (April 15), and The Online Citizen GE2025 report,...

𝐈𝐧𝐜𝐨𝐦𝐩𝐞𝐭𝐞𝐧𝐜𝐞 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐧𝐞𝐞𝐝 𝐟𝐨𝐫 𝐀𝐜𝐜𝐨𝐮𝐧𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲𝐈𝐧𝐜𝐨𝐦𝐩𝐞𝐭𝐞𝐧𝐜𝐞 𝐚𝐧𝐝... Is the PAP of today exceptional, with unmatched competence and delivery? Afterall, that is their justification for the highest salaries in the world. Let’s look at its more recent track record. Large numbers of NRIC numbers were recently unmasked, leaving Singaporeans exposed to identity theft, fraud, abuse and scams....

GE2025: Red Dot United to contest in Holland-Bukit TimahGE2025: Red Dot United to contest in Holland-Bukit Timah I refer to the CNA news, “GE2025: Red Dot United to contest in Holland-Bukit Timah GRC but may make way for Singapore Democratic Party” (April 10), “More opposition 'star catches' are emerging. Is Singapore's political scene maturing?” (April 10) and “PSP says government response to Trump tariffs 'overblown',...

GE2025: Why Singapore's high-flying bureaucrats are recruited into politicsGE2025: Why Singapore's high-flying bureaucrats are recruited... I refer to CNA’s news, “GE2025: Why Singapore's high-flying bureaucrats are recruited into politics” (Mar 28). It is not surprised to notice that in recent weeks, two NMPs and top ministry officials have resigned, fuelling speculation they could be fielded as potential candidates for the ruling People's Action...

More than 2.75 million Singaporeans eligible to vote in GE2025More than 2.75 million Singaporeans eligible to vote in GE2025 I refer to The CNA’s News, “GE2025: More than 2.75 million Singaporeans eligible to vote” (Mar 25). As Singapore’s General Election is due to be held within this year, the following factors will more or less influence the election situation this year: A)The general mentality of voters Voters are generally...

How the end of Ukraine war could be secured, even with waning US supportHow the end of Ukraine war could be secured, even with waning... I refer to the CNA’s commentaries, “How the end of Ukraine war could be secured, even with waning US support” (Mar 4), “Lessons from the Trump-Zelenskyy meltdown- for friends and foes” (Mar 1) and “Will Trump tariffs push China to change economic tack?” (Mar 3). Foremost, we need to recognise the reality...

Singapore Army Recruits Deserve a Minimum WageSingapore Army Recruits Deserve a Minimum Wage Singapore Army Recruits Deserve a Minimum Wage: National Service Should Not Come at the Expense of Opportunity Costs Singapore’s National Service (NS) has long been a cornerstone of the nation’s defense, requiring young men to dedicate two years of their lives to military, civil defense, or police service. While...

Trump-Putin deal on Ukraine will be Europe’s moment of reckoningTrump-Putin deal on Ukraine will be Europe’s moment of... I refer to the CNA’s Commentaries, “Trump-Putin deal on Ukraine will be Europe’s moment of reckoning” (Feb 20) and “Ukraine can survive with the ‘least worst’ peace” (Feb 22). Now, In the eyes of European Union, they have lost trust and confidence in the United States, it is solely due to the flip flop...

From Deepseek to Huawei, US tech restrictions on China are backfiringFrom Deepseek to Huawei, US tech restrictions on China are... I refer to the CNA’s Commentary, “From Deepseek to Huawei, US tech restrictions on China are backfiring” (Jan 31). Would it be practical, useful and effective for the United States to continually pursue an aggressive containment strategy to hobble China’s tech push? Undoubtedly, the answer is obviously not. There...

Don't get distracted by Trump's outlandish Cabinet picksDon't get distracted by Trump's outlandish Cabinet picks I refer to the CNA’s Commentary: “Don't get distracted by Trump's outlandish Cabinet picks” (Nov 25), and “'No one will win a trade war’, China says after Trump tariff threat” (Nov 26). As everyone knows, U.S. President-elect Donald Trump will return to power on January 20, 2025. Trump has dismissed...

Putin escalates Ukraine warPutin escalates Ukraine war I refer to The CNA’s Commentary: “Putin escalates Ukraine war by a step, not a leap, with missile experiment” (Nov 23). Foremost, Zelenskyi’s intention to join Nato has greatly threatened the security and survival of Russia. Hence, Zelenskyy has offended Putin and Putin has no choice but to launch a war with...

Will PM Wong address the astronomical ministerial salaries?Will PM Wong address the astronomical ministerial salaries? I refer to The TR-Emeritus opinion article, “Will PM Wong address the astronomical ministerial salaries” (June 14) by Mr Yoong Siew Wah. It has always been a controversial topic which concerns about our top political leaders who receive their salaries that are many times higher than those foreign political leaders. Our...

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Editorials
Strong hailstorm strikes China's Xi'an causing airport...

Strong hailstorm strikes China's Xi'an causing airport...

On the evening of May 8, Xi’an, the capital city of China’s Shaanxi Province, was struck by a powerful...
Four parties lost their election deposits in GE2025

Four parties lost their election deposits in GE2025

A total of four opposition parties, the Singapore United Party (SUP), People's Power Party (PPP), People’s...
Level 16 super typhoon devastates multiple cities in...

Level 16 super typhoon devastates multiple cities in...

Northern China was hit by an extreme weather event on Thursday as a massive cold front swept south, colliding...
Level 15 winds destroy buildings rooftops and cause...

Level 15 winds destroy buildings rooftops and cause...

On April 30, northern China was struck by an extreme weather event as a massive cold vortex surged southward,...
TR Emeritus to 'shut-up' on 2nd May 2025

TR Emeritus to 'shut-up' on 2nd May 2025

Please be informed that TR Emeritus (TRE) will shut down its comment function site-wide at 0000 hours...
Chaos in China as extreme storm destroys homes and...

Chaos in China as extreme storm destroys homes and...

Beijing’s 22 million residents were asked to stay indoors on Saturday, as powerful winds swept across...
China, Thailand, and Myanmar in ruins after devastating...

China, Thailand, and Myanmar in ruins after devastating...

On March 28, 2025, a devastating 7.7-magnitude earthquake struck central Myanmar near Mandalay, causing...
Myanmar 7.7 earthquake collapses buildings in Thailand,...

Myanmar 7.7 earthquake collapses buildings in Thailand,...

A powerful 7.7 magnitude earthquake struck central Myanmar on March 28, 2025, causing widespread panic...
Beijing shocked by earthquake and mega sandstorm

Beijing shocked by earthquake and mega sandstorm

Since March 24, 2025, northern China has been battling extreme weather as a massive sandstorm swept through...
Mega hail causes mass destruction in Fujian and Guangdong

Mega hail causes mass destruction in Fujian and Guangdong

An unexpected and severe hailstorm struck multiple cities in Guangdong and Fujian between March 3 and...
Extreme weather struck multiple regions in China

Extreme weather struck multiple regions in China

On March 2, 2025, extreme weather struck multiple regions in China, with parts of Henan province experiencing...
Happy Chinese New Year 2025

Happy Chinese New Year 2025

Wishing all our Chinese readers:     Team@TR Emeritus  
Huge snow caused numerous disruptions on China's major...

Huge snow caused numerous disruptions on China's major...

As the Chinese New Year approaches, millions of people across the country are making their annual journey...
The rapidly spreading HMPV virus you haven’t heard...

The rapidly spreading HMPV virus you haven’t heard...

Human Metapneumovirus (HMPV) is making headlines as cases surge, especially among children and vulnerable...
4.1 magnitude earthquake shakes Shanxi's Linfeng city

4.1 magnitude earthquake shakes Shanxi's Linfeng city

On the evening of January 10, 2025, Linfen City in Shanxi Province was struck by an earthquake. The tremor,...
7.8 magnitude earthquake devastates Tibet

7.8 magnitude earthquake devastates Tibet

A magnitude 7.1 earthquake has hit Tibet, in the region of Shigatse, which is near the border with Nepal. According...
Outbreak of mystery virus in China

Outbreak of mystery virus in China

China is r eportedly facing a new health crisis as the human metapneumovirus (HMPV) outbreak rapidly...
Unknown Virus Rampages in China; Hospitals Utterly...

Unknown Virus Rampages in China; Hospitals Utterly...

A blogger in China has shared a video, claiming that this isn’t China’s Spring Festival travel rush;...
Opinions
The three of threes about DPM Heng Swee Kiat

The three of threes about DPM Heng Swee Kiat

The first part of the threes is about the when, the how and the why? And it is about his retirement...
我们是否该重新思考国防开支的优先顺序?

我们是否该重新思考国防开支的优先顺序?

新加坡政府近日宣布将采购两艘额外的“无畏级”潜艇,引发了一个重要问题:我们的国防力量,到底需要多强? 毫无疑问,一个强大且可信的军队对于保障国家主权与威慑潜在威胁是不可或缺的。新加坡地处战略要冲,国土面积有限,因此需要一支现代化的武装部队。然而,当我们对比邻国——马来西亚拥有两艘潜艇、印尼正逐步扩展至十二艘——新加坡在水下战力上已处于领先地位。这不禁让人质疑,我们是否正引领着一场无声的区域军备竞赛? 问题在于:当威慑的需求被满足后,继续扩军是否已经超出必要? 一艘“无畏级”潜艇的估价超过十亿新元,还不包括长期的运营与维护成本。这两艘新潜艇的资金,若能转用于迫切的民生需求,例如医疗保健、老龄化支援、教育及弱势群体扶助,或许对社会的整体韧性更具意义。 政府一再强调国防开支是经过审慎规划的,但当生活成本日益上升,政府却仍需将消费税(Gst)提高至9%甚至更多,这种矛盾不禁令人困惑。如果某些战略性国防项目能够延后或循序推进,节省下来的资源是否可以用于社会发展呢? “全面防卫”不仅仅是硬件实力,更是要赢得人民的心与信任。让人民感到安心、有保障、受到重视,这种安全感无法靠潜艇来衡量,而是通过每一位国人的生活实感体现出来。 这并非是在呼吁削弱我们的国防,而是呼吁我们重新思考国家的优先事项。当我们继续推进军事现代化的同时,也不要忽视同样重要的任务——巩固社会契约、增强国民凝聚力。   Cwc-Ai  
Cutting down reliance on US military equipment

Cutting down reliance on US military equipment

There is a rampant rumor going around that claims Egypt has ordered 48 J10C with a price tag of USD$25B...
2025大选—明确授权,变化中的政治格局

2025大选—明确授权,变化中的政治格局

2025年大选结果无可争议,政府再次赢得了强有力的授权,稳固了其在新加坡政治格局中的主导地位。尽管选举结果并不令人意外,但胜利的过程却并非没有争议和复杂性。 值得注意的是,选区划分的变化在本次选战中发挥了重要作用。陈清木医生与徐顺全医生等资深反对派人物,因选区重划而受到显著影响——传统支持基础被分割或并入他区,无疑左右了某些关键选区的最终结果。虽然选区调整在新加坡选举历史上并不罕见,但其公平性与透明度仍持续引发讨论。 工人党虽稳守东北区的传统堡垒,但未能在本届大选中攻下新的选区。不过,该党仍获得两个非选区议员(Ncmp)席位,虽属安慰性质,却在象征意义上维持了国会内多元声音的存在。 更值得关注的是,本届大选所处的人口背景正经历剧烈变化。新加坡人口从2000年的约300万增长至2025年的超过500万。考虑到多年来出生率持续偏低,这一增长几乎可以肯定主要归因于移民流入,尤其可能在华人群体中增长显著。这一趋势对国家的社会结构和政治生态产生了深远影响。 展望2030年大选,各政党不仅要面对一如既往的选区调整与突发的全球事件,更需正视一个不断演变的社会结构。随着越来越多新移民成为国民,选民构成日益多元,政党在政策制定与信息传递上必须更具包容性与前瞻性。他们必须同时争取老一代公民与新加坡新公民的认同,回应共同关切,并跨越代际与文化差异的鸿沟。 在新加坡持续向前迈进的过程中,其政治也必须与时俱进——反映日益多元的人口现实,同时坚守国家的核心价值观:团结、韧性与务实。 Cwc-Ai
A jaw-dropping election

A jaw-dropping election

This is a jaw-dropping election. For the opposition. SDP’s Dr Chee and PSP’s Leong were deeply disappointed....
The Nation has rejected multi-party Parliamentary representation

The Nation has rejected multi-party Parliamentary representation

Our party suffered great losses and I personally have suffered the greatest hit. But these personal losses...
A False Analogy That Insults the Intelligence of Singaporeans

A False Analogy That Insults the Intelligence of Singaporeans

Minister Ong Ye Kung’s recent assertion that a “co-driver” bears no responsibility if a car crashes...
There is a cost to losing

There is a cost to losing

There is a cost to losing. At least in PAP’s books. And one of the costs is a policy of priority. That...
Hougang Belongs to the People

Hougang Belongs to the People

Thank You for the Reminder, Mr Marshall Lim. It is with no small measure of amusement that one reads...
Its all about trust

Its all about trust

Dr Ng Eng Hen from PAP has pointed out the most important key point about this General Elections, it...
Misunderstanding What Singaporeans Truly Expect from...

Misunderstanding What Singaporeans Truly Expect from...

The government's repeated assertion that it is "easy for the opposition to ask the government to give...
Punggol GRC

Punggol GRC

Punggol GRC is without question one of the most hotly watched, followed and contested constituency in...
Should Singapore Be Concerned About David Neo’s “Action-Takers,...

Should Singapore Be Concerned About David Neo’s “Action-Takers,...

Singaporeans should pause and reflect on the recent remark by PAP candidate David Neo, who said that...
Why Singaporeans Must Reconsider the Dismissal of SDP’s...

Why Singaporeans Must Reconsider the Dismissal of SDP’s...

The Singapore government’s blunt assertion that the Singapore Democratic Party (SDP)’s proposals...
Expect the exchange of barbs in politics

Expect the exchange of barbs in politics

In a political contest, expect the exchange of barbs. And we do not lack any of it in the rallies held...
Don't Be Swayed by the Noise—Think Critically Before...

Don't Be Swayed by the Noise—Think Critically Before...

In recent weeks, the political buzz in Singapore has reached a new high. Massive crowds at opposition...
We vote whoever is deserving of our vote

We vote whoever is deserving of our vote

I am surprised that Lee Hsien Loong chose to remind us of the 1997 shameful episode when he, his father...
The Case for a Diverse and Balanced Parliament

The Case for a Diverse and Balanced Parliament

The Singapore government has recently stated that "Good government needs good people" and cautioned against...
Letters
Podcasts didn't decide GE2025

Podcasts didn't decide GE2025

I refer to the CNA’s Commentary: Podcasts didn't decide GE2025, but they changed how Singaporeans engage...
GE2025: Stunning victory for PAP

GE2025: Stunning victory for PAP

I refer to the CNA’s report, “GE2025: Stunning victory for PAP, winning 87 of 97 seats with higher...
Is a Parliament full of PAP MPs really better for Singaporeans?

Is a Parliament full of PAP MPs really better for Singaporeans?

I refer to The Online Citizen GE2025 news report, “Lee Hsien Yang: Is a Parliament full of PAP MPs...
GE2025: Red Dot United to contest in Holland-Bukit...

GE2025: Red Dot United to contest in Holland-Bukit...

I refer to the CNA news, “GE2025: Red Dot United to contest in Holland-Bukit Timah GRC but may make...
GE2025: Why Singapore's high-flying bureaucrats are...

GE2025: Why Singapore's high-flying bureaucrats are...

I refer to CNA’s news, “GE2025: Why Singapore's high-flying bureaucrats are recruited into politics”...
More than 2.75 million Singaporeans eligible to vote...

More than 2.75 million Singaporeans eligible to vote...

I refer to The CNA’s News, “GE2025: More than 2.75 million Singaporeans eligible to vote” (Mar...
How the end of Ukraine war could be secured, even with...

How the end of Ukraine war could be secured, even with...

I refer to the CNA’s commentaries, “How the end of Ukraine war could be secured, even with waning...
Singapore Army Recruits Deserve a Minimum Wage

Singapore Army Recruits Deserve a Minimum Wage

Singapore Army Recruits Deserve a Minimum Wage: National Service Should Not Come at the Expense of Opportunity...
Snippets
Singapore’s Sports Industry: A Rising Powerhouse...

Singapore’s Sports Industry: A Rising Powerhouse...

Singapore’s sports industry is on the cusp of greatness, leveraging cutting-edge infrastructure and...
What are the most popular hobbies in Singapore in 2025?

What are the most popular hobbies in Singapore in 2025?

As work-life balance remains a constant talking point in the fast-paced city-state of Singapore, residents...
10 Most Popular Mobile Games in Singapore

10 Most Popular Mobile Games in Singapore

Singaporeans can't get enough of their phones these days, spending tons of time battling opponents, building...
Langkawi to Koh Lipe Ferry: Complete Travel Guide

Langkawi to Koh Lipe Ferry: Complete Travel Guide

Planning a tropical escape from Malaysia to Thailand? The journey from Langkawi to Koh Lipe offers a...
This is not a game of cards

This is not a game of cards

I can appreciate parties wanting to hold their cards close to their chest, but the smoke and mirrors...
𝐈𝐧𝐜𝐨𝐦𝐩𝐞𝐭𝐞𝐧𝐜𝐞 𝐚𝐧𝐝...

𝐈𝐧𝐜𝐨𝐦𝐩𝐞𝐭𝐞𝐧𝐜𝐞 𝐚𝐧𝐝...

Is the PAP of today exceptional, with unmatched competence and delivery? Afterall, that is their justification...
The sleep science revolution in elite sports

The sleep science revolution in elite sports

Professional sports have entered a new era where recovery science directly impacts performance outcomes....
Sports Betting in Online Casinos as a Way to Improve...

Sports Betting in Online Casinos as a Way to Improve...

In today's world, online sports betting has become not only a popular form of entertainment but also...
Sticky & Recent Articles

Are Singapore’s laws adequate to tackle drink driving

Are Singapore’s laws adequate to tackle drink driving

Today's commentary makes for an interesting discussion and I encourage fellow netizens to share their thoughts and experiences. I thank you all. Despite harsher punishments, according to the Traffic Police, drink driving violations and those that caused death and injury have all gone up over the past 3 years. I ask why despite the enhanced punishments and better education, drink driving still persist with a rising trajectory? Do our existing laws have inadequate teeth or our education has failed or both? The answer is obvious. I do not want anybody's son, daughter or mother etc to be maimed or killed by a drink driver, not my own or my neighbour's or any minister's or any fellow netizen's etc. Ask yourself if you were in charge, what would you do better than the pap government? To further tighten the laws isn't difficult at all because the pap government enjoys an absolute majority in Parliament, so, not doing it, I suspect is due to a lack of political will and/or concern about the political cost. If I were in charge, for a start, I will step up public education especially at places such as drinking holes and coffee-shops where large numbers of drinkers congregate. Next, I will ensure that all learner drivers are sufficiently imbued and tested on the danger, irresponsibility and the potential consequences of drink driving. I will make it a mandatory 3 strokes caning even for the first time offenders and graduated to 5 strokes for repeat offenders and for female offenders or those aged 55 or above to serve an extra 3 months prison sentence in lieu. Thirdly, offender's vehicle will be compulsorily confiscated and all current punishments to be reviewed with the intention of further enhancement. All foreigners who are found guilty of drink driving will be permanently deported from Singapore after serving their sentences never mind if that person is a worker or a millionaire. I believe that if there is a will, there is a way unless the pap government further wayang suckerporeans. In conclusion, I repeat that I do not want anybody's son, daughter or mother etc to be needlessly maimed or killed by an irresponsible drink driver, not me or my neighbour's or my colleague's or any minister's or any fellow netizen's. Not anybody! I know that all these may sound like a dream but dreams do come true if we are serious enough and have the courage to pursue them. Think   Simon Lim      Read More →

Trusted Websites for Online Surveys that Pay | Must Try

Trusted Websites for Online Surveys that Pay | Must Try

Online surveys have become a popular way for individuals to make money from the comfort of their own homes. There are numerous websites that offer opportunities to participate in paid surveys, allowing users to earn extra income or even turn it into a full-time gig. However, it's crucial to find trusted platforms that offer legitimate survey opportunities and ensure reliable payment systems. In this article, we will explore some of the trusted websites for online surveys that pay money, with a particular focus on the Biz-Buzz survey community. 1. Biz-Buzz Decision Making Survey Community: Biz-Buzz Survey Community is a reputable platform that connects survey takers with market research companies. It offers a wide range of survey opportunities, ensuring that users can find surveys that match their interests and demographics. Biz-Buzz Decision Making Survey Community values its members' time and offers fair compensation for completed surveys. Additionally, the platform prioritizes user privacy and ensures that personal information is protected. To join the Biz-Buzz Survey Community, users need to sign up on their website and create a profile. The platform uses this information to match users with relevant survey opportunities. Once users complete surveys, they earn points that can be redeemed for cash or other rewards. Biz-Buzz Survey Community also offers occasional sweepstakes and bonuses, providing users with additional chances to earn more. 2. Swagbucks: Swagbucks is a well-established platform that offers various ways to earn money online, including paid surveys. The site has a user-friendly interface and provides surveys from reputable companies. Users can accumulate points for completing surveys, which can be redeemed for cash or gift cards. 3. Survey Junkie: Survey Junkie is another popular website that connects users with companies seeking consumer opinions. The platform offers a wide range of surveys, and users can earn points for each completed survey. These points can be redeemed for cash through PayPal or as e-gift cards. 4. Toluna: Toluna is a global community that allows users to earn rewards by participating in surveys and expressing their opinions. The platform offers surveys on various topics, including products, brands, and social issues. Toluna rewards users with points that can be exchanged for cash or gift cards. 5. Vindale Research: Vindale Research is a trusted survey website that offers high-paying surveys. Users can earn money by participating in surveys, watching videos, or referring friends. Payments are made through PayPal, and users can cash out once they reach the minimum payout threshold. When considering any survey website, it is important to keep in mind that earning potential may vary based on factors such as demographics, survey availability, and personal profile. Users should approach online surveys that pay as a supplementary source of income rather than a guaranteed way to make a significant amount of money. In conclusion, there are several trusted websites for online surveys that offer opportunities to earn money from home. These platforms provide a convenient way to make money by sharing opinions and participating in market research. Remember to be cautious of any websites that promise excessive earnings or require payment to participate in surveys.      Read More →

5 key factors to consider before partnering with a full service production company

5 key factors to consider before partnering with a full service production company

A video on your landing page can help you increase conversions by 80% . It's commendable! However, if you are getting displeasing conversions, it's time to hire a full service video production company. Your next commercial or film project can be challenging, especially if you have several other tasks. A full service production company will be the best option to promote your brand and business. Although it might not be easy to know what to look for when searching for a reliable studio, primarily if you have never worked with one before! Hence, here are five key attributes you should emphasise when shortlisting your findings. 1. Partnership Once you have compiled a list of your preferred video production companies, familiarise yourself with the range of services they offer. Some companies provide collaboration-based services, whereas the rest provide partnership-based services. You know your business goal and the reasons to contact a video production agency. So, do in-depth research to choose a full service production company that will help you reach your goals. Make sure to look into companies that can offer their services as reliable business partners – this way, you're set up for success and able to reach your goals. 2. Professionalism Making videos to generate leads, boost brand awareness, or promote products/services needs experts in this sector. Successful commercial video production companies have more experience, expertise, and extraordinary creative ability than others in this field. When considering a service provider, don't settle for the ordinary. Aim to find someone who can give you something genuinely unique - an innovative approach that sets them apart from all other contenders! Ensure the professionals have these abilities: filming, audio, lighting, directing, editing, and special effects. 3. Goal-oriented approach A business video's goal is to reach a desired milestone. Whether you want to impress shareholders, business partners, acquire new clients, or thank your existing audience, your video must speak your mind. Hence, selecting an agency that understands your intentions and creates goal-oriented strategies is critical. Thus, you can stay assured that your video production partner will give you peace of mind. 4. Communication One of the most critical aspects many organisations overlook is the agency's communication infrastructure. Effective communication between the two parties ensures that intended results are provided and difficulties are resolved. Thus, keeping in touch throughout the video production process helps produce excellent videos, as expected. When contacting a potential full service video production company, observe their availability and response time to understand how they'll manage future interactions. 5. Pricing A wide range of pricing structures are available for your marketing video, and each provider differs substantially. The best possible way? You can get estimates from your listed agencies to determine the best pricing, value, and configuration for your company. You don't want to spend all of your money on a video! So, look for organisations that provide reasonable costs. But, more importantly, ask them about any potential hidden costs, such as edits, music licensing, and travel fees. Time to wrap up! If you're ready to start your next video project and need a crew, consider these key factors before signing a deal. Just be careful not to base your decision simply on one factor. Then, you'll find a full service production company whose values and style complement yours!      Read More →

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